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MEA CULPA

Inside MEA CULPA: From Streetwear Vision to Cultural Icon

Date & Time
[Month] [Day], [Year] • [Start Time] – [End Time] (Live Masterclass via Zoom Webinar)

Tickets
General Admission: $20
VIP Admission (includes replay + priority Q&A): $50

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About This Session

Join the creative minds behind MEA CULPA, the Philadelphia-born streetwear brand now coveted by celebs and cultural tastemakers, for an unfiltered look into how they built the brand from nothing. In this session, you’ll learn their foundational strategies, missteps, and the blueprint they used to amplify community, storytelling, and product momentum.

Over the years, MEA CULPA has become known for its bold beanies (in over 30 colorways), limited drops, and cultural relevance. The Philadelphia Citizen The brand has collaborated with influencers and stars, and embraced activism — they even partner on social justice initiatives. The Philadelphia Citizen

In this masterclass, the MEA CULPA team will walk you through:

  • How they launched their first collection from minimal resources

  • Building hype and scarcity in fashion drops

  • Sustaining community engagement beyond product

  • Scaling operations while preserving brand identity

You’ll leave not just with theory, but real lessons you can apply to your own fashion brand journey.

Key Takeaways

By attending, you will:

  • Understand how MEA CULPA grew a cult following from day one

  • Get clarity on launch strategies, drop cadence, and inventory planning

  • Learn branding and storytelling techniques used in streetwear culture

  • Participate in live Q&A to ask your own brand challenges

Format & Agenda

  • 0:00 – 0:10 → Welcome + intro

  • 0:10 – 0:40 → MEA CULPA brand narrative + lessons

  • 0:40 – 0:55 → Live audience Q&A

  • 0:55 – 1:00 → Closing insights + next steps

Who Should Attend

This session is ideal for:

  • Aspiring fashion founders

  • Streetwear or niche fashion entrepreneurs

  • Creatives who want to understand how to turn cultural relevance into a brand

  • Founders navigating scaling, drop strategies, or community building

FAQs

Do I need an existing brand or product line to attend?
No — whether you're just brainstorming or already building, the insights apply at any stage.

Will this be interactive like a Zoom call?
No — this will be hosted as a webinar. You can view and submit questions via chat or Q&A, but your camera/mic will not be active.

Will there be a recording?
Yes — VIP ticket buyers receive replay access.

Can I get feedback on my brand idea during the session?
During the live Q&A, the host may address submitted questions — but this is not a 1:1 critique session.

Secure your spot now — limited tickets available
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