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Breaking Into Swimwear: How to Launch a Resortwear Brand That Stands Out

BY: BALIA ADARE

INSTAGRAM

Date & Time
[Month] [Day], [Year] • [Start Time] – [End Time] (Live Masterclass via Zoom Webinar)

Tickets

Designing Confidence: How to Build a Cult Fashion Brand (Live Webinar)
$20.00

Join us for an exclusive live masterclass with Adriana Sahar, Los Angeles–based designer behind a cult fashion label known for bold, body-confident pieces and inclusive sizing.

About This Session

Balia Adare is the creative force behind Yemaya the Label, a premium swim and resortwear line built on modern design and an empowered brand story. With a background as a history and fashion enthusiast, she brings a unique perspective to how brands can communicate identity, culture, and confidence through clothing.

Though Yemaya is a young label, Balia has already carved out space for her brand with strong visual storytelling, a dedicated community, and a clear vision for where the brand is heading. In this masterclass, she’ll share the lessons she’s learned so far as a founder, from taking a concept into production to building brand credibility and growing a loyal audience.

What You’ll Learn

  • Brand Identity from Day One: Defining your story, values, and customer

  • From Concept to Product: How to start small and still look premium

  • Social Media as a Launchpad: Growing 150K+ followers across platforms and converting that into traction for a brand

  • Community Building: Turning early supporters into advocates

  • Positioning for Longevity: Setting the foundation for a label that can scale in the luxury fashion space

Format & Agenda (approx.)

  • 0:00 – 0:05 Welcome & Introduction

  • 0:05 – 0:20 Building Brand Identity + Early Launch Process

  • 0:20 – 0:35 Social Media & Community Growth

  • 0:35 – 0:50 Positioning for Longevity + Lessons Learned

  • 0:50 – 1:00 Live Audience Q&A + Closing

Who Should Attend

  • Founders in the early stages of developing their first collection or product line.

  • Creatives who want to learn how to launch small but look premium.

  • Entrepreneurs interested in social media as a launchpad for brand visibility and community growth.

About Adriana Sahar

Balia Adare is the founder of Yemaya the Label, a premium swim and resortwear line that blends modern design with cultural storytelling. With a community of over 150K followers, Balia has turned her passion for history and fashion into a growing brand identity that resonates with today’s audience.

As a new founder, she brings a transparent perspective on what it takes to start — from building identity and credibility to engaging a loyal community. Her story offers practical lessons for anyone looking to bring a vision to life and set strong foundations for long-term growth.

FAQs

Do I need an existing brand or product line to attend?
No. Whether you’re brainstorming or already building, the insights apply at any stage.

Will this be interactive like a Zoom call?
This is a webinar. You can view and submit questions via Q&A; your camera/mic will not be active.

Will there be a recording?
No, this ticket is for live access only.

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